Budweiser

ArgumentBot

Thanksgiving dinners are notorious for political arguments and total flameouts. ArgumentBot was designed to settle them before dinner even started.

With the help of AI, Budweiser was going to help families get the political sparring out of the way so they could just enjoy being together.

Concept

A chatbot designed to engage the uncle you argue with every year before dinner even begins. It assumes your voice, keeps the conversation going, and lets him vent without derailing the meal.

How it works

  • Send ArgumentBot to your chosen family member a few hours before Thanksgiving dinner.

  • ArgumentBot mimics your debating style using contextual prompts.

  • By the time you sit down to eat, the steam’s been let out.

R/GA had just created a chatbot that helped voters register and find resources near them to help their voices be heard. A seriously tense election had just taken place, and everyone was on edge.

Thanksgiving was fast approaching, and I was thinking of the dinner I had ahead of me.

What if a brand built punching bags for the whole family, that would help them release whatever frustrations they had so they could have a nice Thanksgiving dinner without any arguments?